GPB General Director presents new strategy
GPB General Director presents new strategy

Tinatin Berdzenishvili, General Director of the Georgian Public Broadcaster (GPB), presented the new strategy of the broadcaster “For Us, for Every Single One – Watch and Listen Georgian” on Wednesday.

The promotional video of the GPB First Channel – Your Story was posted on the social network today.

According to the GPB General Director, the constructive narration concept, same as the promotional video, is the basis of the strategy. Meanwhile, the vision aims at the creation of Georgian products and the popularization of quality media outputs.

“The promotional video represents First Channel in colors, music, emotions. We tried to make our goals clear and express the aspirations that guide us because the Public Broadcaster is for us, for you, for everyone,” Tinatin Berdzenishvili said.