GPB publishes regional television audience survey
GPB publishes regional television audience survey

The Georgian Public Broadcaster (GPB) published a survey of its television audience in the Kvemo Kartli and Samtskhe-Javakheti regions of Georgia, densely populated by ethnic minorities.

Sonar Company, which won the tender, carried out the survey, which showed that 50.5% of television viewers in Samtskhe-Jaavakheti, and 37% – in Kvemo Kartli watch the Georgian First Channel.

It is noteworthy that 67% of the TV audience in Kvemo Kartli and 57% in Samtskhe-Javakheti watch the news, entertaining and educational programs on the social networks. 60% of surveyed in both regions use Facebook.