A presentation seminar on Georgian wine was held at Deutsche Wein und Sommelierschule, German Wine and Sommelier School in Berlin, with the support of the National Wine Agency.

Marketing experts and students attended the seminar, facilitated by the President of the German Sommelier Association, Yvonne Heistermann.

The seminar focused on Georgian viticulture traditions, the wine industry development and the main trends of marketing strategies. A contractor company of the Wine Agency, ff.k Public Relations, presented the Georgian wines.

Germany, the largest wine-importing country in Europe, has been added to the list of strategic markets for Georgian wine since 2020 and has ranked in the top ten export countries.

In six months of this year, 674 thousand litres of wine were exported from Georgia to Germany, making a 32% increase year on year.