“We stand by the Ukrainian Public Broadcaster in any initiative. The solidarity in the public broadcasters’ commune is important. The world is united in solidarity with Ukraine”, said GPB Director General Tinatin Berdzenishvili in Dghis Kodi (Day Code) Program on Monday.
Tinatin Bedzenishvili explained that the Georgian Public Broadcaster has been thinking about assisting people since the conflict started in Ukraine.
“The solidarity that emerged in the great commune of public broadcasters is vital. The world is united. We stand by Ukrainian Public Broadcaster in any initiative. We have been in close contact with them from the very first day. Now, as never before, verified information is critical as information war is a challenge, and public broadcasters should be in the hotspot. I am glad that the GPB First Channel works round the clock from the very first day of the conflict, using all its resources to share verified news with the EBU platform,” she stated.
GPB Director General also elaborated on a hotline opened by the broadcaster to assist Ukrainian citizens staying in Georgia.
“GPB First Channel Hotline administered many calls, we assisted ten families, several companies joined us, including some hotels. It turned into a kind of a help platform,” she added.
According to Berdzenishvili, GPB joined the EBU’s initiative to organize a charity marathon to provide specific assistance to the Ukrainian people.
“The marathon took start from Poland. Georgia and the Czech Republic will join it tomorrow. GPB First Channel will hold a charity marathon in partnership with the Red Cross”, she said.
The GPB Director General emphasized that the broadcaster organized this event within two days.
“It is not a concert, a solemn event. It is a charity event, the form to engage the audience in a two-hour long broadcast,” she added.
GPB First Channel, together with the Red Cross, will hold a charity marathon We for Ukraine to express support to the Ukrainian people and solidarity with Ukrainian Public Broadcaster. GPB First Channel will provide a live broadcast of the event on March 1 at 10 pm. Everyone can donate via SMS or bank transfer.