Georgian winemakers showcase heritage and diversity at Italy’s Merano Wine Festival 2026

Twenty Georgian wine producers have showcased their vintages at Italy’s prestigious Merano Wine Festival 2026, with financial backing from the National Wine Agency.

With a 35-year history, the annual festival is one of the international wine industry’s premier events, drawing producers, sector experts, hospitality professionals, and media representatives from across the globe.

This year’s festival gathered nearly 1,000 winemakers from 23 countries. The engagement of Georgian producers provided a vital platform to showcase the quality, diversity, and distinct heritage of the nation’s wines to an international trade audience, while building new commercial partnerships and boosting export visibility.

As the cradle of wine with an unbroken 8,000-year winemaking heritage, Georgia continues to actively assert its position on the global stage.

The festival’s ties with Georgia were cemented in 2022, when a traditional qvevri, protected under UNESCO cultural heritage status, was permanently placed in the historic heart of Merano.