The final of MasterChef, a cooking competitive mega show of Georgian Public Broadcaster (GPB), has generated un unprecedented high interest – For the first time in the history of Georgian digital media, the number of simultaneous viewers has exceeded 68 thousand (the data does not include statistics of other digital platforms and number of TV viewers).
During the Facebook live of the final, the number of viewers has gone over 38 thousand, the viewers on YouTube live reached 30 thousand.
The number of subscribers on official Facebook page of MasterChef during three seasons of the competitive cooking show exceeded 389 thousand, while the number of views – 144 million!
MasterChef had unprecedented results on YouTube channel. During three seasons the channel gained more than 101 thousand subscribers. The total number of views exceeded 36 700 000!
It is noteworthy that the majority of viewers give positive evaluation to the episodes of the show. The 93 % of reactions is Like!