Representatives of the European Broadcasting Union (EBU) visited First Channel today and met with First Channel’s management. Talks were held about the regional conference-seminar “Digital Transformation” which First Channel is hosting in Tbilisi on February 13-14.

According to Tinatin Berdzenishvili, First Deputy Director General of First Channel, the topic of the conference is important for all TV stations. “The Georgian Public Broadcaster together with the Academy of European Broadcasting Union is establishing a regional hub, space where media professionals will gather and hold seminars on different topics,” Berzenishvili said.

She said that representatives of Public Broadcasters from 10 countries will take part in the conference. “They will give us pieces of advice and share their experience how to change rapidly and qualitatively,” Berdzenishvili said.

Radka Betcheva, a senior project manager in the Director General’s Office of the European Broadcasting Union, said that digital transformation was an important challenge for many broadcasters. “We provided support to First Channel and will continue assisting it. I think we already have progress in that direction,” she said.

The First Channel will host a regional conference-seminar “Digital Transformation” of the European Broadcasting Union (EBU) in Tbilisi on February 13-14. Representatives of Public Broadcasters from 10 countries will participate in the seminar.

The conference will focus on sharing the information about challenges facing the digital media and enhancement of cooperation with purpose of introduction of the best practice in media.

Radka Betcheva, a senior project manager in the Director General’s Office of the European Broadcasting Union and Sasha Scott, DTI Research and Project Manager will attend the conference.

The First Channel, EBU, OSCE, and EU representation in Georgia held a regional seminar in the last years as well. Institutionalized and legal challenges in the process of transformation of public broadcasters, and setting of cooperation means were the main topics for discussions.

The First Channel pays special attention to international activities over media issues and strengthening of partnership with public broadcasters of the European countries.