EBU Academy Regional Learning Hub

By the joint collaboration of the Georgian Public Broadcaster and the European Broadcasting Union (EBU) EBU Academy Regional Learning Hub is operating in Georgia.

The Georgian Public Broadcaster and the EBU Regional Academy will hold a series of trainings at the Regional learning hub scheduled for 2021-2022. The Academy will provide the courses for  GPB journalists as well as journalists from neighboring countries Azerbaijan and Armenia.

This year, for the first time, following the memorandum signed between the GPB and Georgian universities, including Ivane Javakhishvili Tbilisi State University, Shota Rustaveli Theatre and Film Georgian State University, Guram Tavartkiladze’s Tbilisi’s Teaching University etc..  the Journalism Faculty students will have the opportunity to participate in the EBU Academy regional learning hub courses provided by various leading media professionals from Europe.


Tik Tok & IG REELS

(Online Learning session; 7 May; 30-100 people)

TikTok was the most talked about social media platform of 2020. The use of the app has been growing rapidly and it is thought to have more than 800 million users.

EBU Academy faculty member Justin Kings will make a topical introduction to TikTok and Reels.

Join us to learn about what makes TikTok and IG Reels different from other social networks, the key functionalities and inspiring examples of content.


Tik Tok & News

E – Master Class; 3X2.5 hours over 3 days; 10-11-14 May; 20 people; Only for Journalists from the Public Broadcasters of Georgia, Armenia and Azerbaijan)

TikTok was the most talked about social media platform of 2020. The use of the app has been growing rapidly and it is thought to have more than 800 million users with the majority being young females.

Join faculty member Justin Kings to explore how public media can use TikTok to engage users with news and current affairs. He will also address the considerable challenges that TikTok brings, including data security concerns and the fact it is primarily based around music and entertainment.


AI & Fake news

(Online Learning session – OLS; 17 June; 30-100 people)

Some journalists have only a vague understanding of Artificial Intelligence (AI) and the opportunities and challenges it presents. AI will transform how we find news, fact check it, edit it, share it and archive it. It will also help us understand our content better, be able to find things and give us challenges like being able to spot  ‘deep fake’ technology. There are also advances with ‘sentiment tracking’ where you can tell how an audience is responding to your content. Editors and journalists need to be across this and make these tools work for them.
In this session, EBU Academy faculty member Mark Egan will focus on advances in artificial intelligence and machine learning and how news organisations are facing increasing challenges with fake news. How is technology driving fake news and how big is the threat? Get a first understanding on how to counter fake news with the right tools and techniques in order to make better editorial decisions.

Topics covered in this session:

Fake news and AI – what is it?

Case studies that illustrate the dangers to public service media

How we can respond to this challenge


Artificial Intelligence: Harnessing Opportunities In News

(Online Learning session; 18 June; 30-100 people)

Artificial intelligence creates great opportunities. Whether it is making sense of your archives or automatically editing sports highlights, new technology can help you work more effectively and efficiently. In this session, faculty member Mark Egan will discuss the latest developments in the field and how you can use them in your daily workflows.

Topics covered in this session:

  • How AI can automate your workflows
  • Case studies of how AI is being implemented
  • The technologies that will shape the next few years for every broadcaster.